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SALES
CHANNELS TO SUPPORT OUR PUBLICATIONS
Elsevier
and its various imprints exhibit regularly, on a global
basis, at numerous conferences that will attract potential
readers of your book. Additional exhibitions/conferences
and the opportunities presented at them are continually
explored and researched, based on author suggestions and
input and our research. For meetings we are unable to attend
with a booth, our marketing department will explore other
ways to effectively promote your book to this auience.
Retail
Each
year we sell more and more products through this channel.
Our sales force promotes our books to over 125 major bookstores
and book distributors 6 – 8 months in advance of publication.
[More...]
Library
Our
sales staff works 6 – 12 months prior to publication,
providing information tip sheet for the book to major library
wholesalers and distributors. At this time the tip sheet
is also distributed to our internal library sales representatives.
[More...]
International
Elsevier
is part of the largest scientific and medical publisher
in the world. We are represented by Elsevier’s global
sales force with offices in Oxford, Amsterdam, Boston, London,
New York, Paris, San Diego, San Francisco, Singapore, Sydney
and Tokyo, as well as being represented by agents and reps
all over the world. [More...]
Special
Sales
Special
bulk sales are often an important part of the sales mix
for key products. It is important to handle this channel
strategically in order to maximize overall sales and profits
throughout the life of the edition. [More...]
Textbook
Adoptions
The
unique features and benefits of your book are presented
to teaching faculty by an educational sales representative,
along with a complimentary copy to any faculty members who
are interested in adopting it for their course. [More...]
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