| SALES
EFFORTS TO SUPPORT OUR PUBLICATIONS:
SPECIAL CORPORATE OR BULK SALES
Special corporate or bulk sales are often an important part
of the sales mix for key titles. It is important to handle
this channel strategically in order to maximize overall
sales and profits throughout the life of the edition. Our
Special Market sales group pursues every opportunity for
making bulk sales to societies or organizations, equipment
manufacturers, community-based organizations, and government
agencies. Sales to government agencies can take a long time,
but we have a whole group dedicated to reaching these markets.
Targeted,
cost-effective, customised - and all with real impact -
these are some of the services we offer to companies:
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