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Marketing Plans, 6th edition - Professor Malcolm McDonald 
Weblinks

Here are links to a number of websites which you should find useful for keeping up to date with the latest marketing news stories and developments in the world of marketing.

http://www.loc.gov
A Guide to Sources of Information from Business Reference Services

http://www.market-equity.com/

http://www.tutor2u.net/business/strategy/strategy_marketing.htm
http://www.tutor2u.net/business/marketing/planning_process.asp

Interesting articles on marketing planning and strategy

http://www.themarketingprocessco.com
Contains useful notes and diagrams on Marketing planning and marketing strategy.

http://www.marketingprofs.com/
A brilliant site with explanations of all marketing concepts and analysis tools. Virtual seminars, free newsletters, blogs and an active forum.

http://www.l2massociates.com/marketing_myths/
8 common marketing myths explained.

http://www.marketingcitizens.com/
This is a web-based community of practice and knowledge exchange. The aim of this project is to provide a virtual meeting place for marketers from around the world where ideas, knowledge and experiences can be exchanged.

http://marketingteacher.com/
Free resources for marketing learners, teachers and professionals. Includes interactive lessons and quizzes, PowerPoint and newsletters.

http://mktgarticles.blogspot.com/
A collection of interesting articles from the Marketing Teacher.

http://www.buzzle.com
Resources for teachers and students on business and marketing.

http://www.utalkmarketing.com//home
Marketing news, case studies, help forums and adverts.

http://www.websitemarketingplan.com/
Contains interesting articles on basic marketing principles.

http://www.managementtoday.co.uk/
Up-to-date marketing and business news.

http://www.marketingtoday.com/
The Online Guide to Marketing in the Information Age

http://www.marketingtitan.com/internet_marketing_articles
Weekly updated internet marketing articles.

http://www.pertinent.com/articles/marketing/index.asp
Marketing articles for the busy entrepreneur written by a diverse group of experts, speakers, professionals, consultants and marketing companies.

http://www.gmarketing.com/articles/
Guerrilla Marketing Online is an online magazine for small business, entrepreneurs, sales people and marketers of all kinds.

 

 

 

 

 

 

 
 
 


 

 
 
 
 
 
Copyright Marketing Plans 2007 Elsevier