Description

Put the video podcast medium to work for you and your clients with a winning formula. Know how video podcasts work and every facet of what it takes to produce a professional-quality program that will meet every criterion for success. The authors are seasoned video production pros that have been on the crest of the video podcasting wave as it has risen. With over 2500 episodes produced, they can reveal what works and what doesn’t with detailed, illustrated guidance. You get the nuts and bolts of the complete process, including:

Readership

Experienced video production and media communications professionals intending to add video podcasting to the visual communications product mix they offer their clients.

Quotes

This guide is full of solid information from people who know online video and are in the trenches doing it. It's a must read for anyone who wants to produce professional video podcasts. — Jason Van Orden, podcasting consultant and author of Promoting Your Podcast


…required reading….Starting with a clear analysis of the nature and business of podcasting it covers the essentials of production and finishes with the all-important topics of delivery, RSS feeds, publishing, and hosting. — Tom Wolsky, vp editorial, National Podcasting System, www.nationalpod.com


WOW, the accumulated knowledge from 1000’s of hours of planning, production, post and delivery essentials delivered in a simple, concise fashion…a professional resource manual that needs to be a part of every video production library.— Gary Adcock, digital artist and technology trainer


…not just a book about Podcasting, but a full primer on professional audio and video production and digital publishing that is lavishly illustrated and full of practical tips. — Philip Hodgetts, president and ceo, Open Television Network openTVnetwork.com

Contents

The Business Case for Podcasting; What Podcasting Is and Is Not; Pre-Production; Production: Lighting & Sound; Production: Videography; Acquiring Additional Sources; Editing Considerations; Encoding the Podcast; Hosting the Podcast; Creating the Feed; Publishing and Promoting the Feed
Companion Web site includes template planning documents, sample clips, blog

Author Information

By Richard Harrington, Certified instructor for Adobe, Apple, and Avid, Rich is a member of the Photoshop Professionals Instructor Dream Team. His visual communications consultancy, RHED Pixel, is based in the Washington, DC area.; and Mark Weiser, As vice-president of operations for RHED Pixel, Mark has led the team in creating more than 1,000 episodes for more than 15 series to date, with seven highly rated vidcasts currently on iTunes.